Top 5 Consumer Finance Apps in Nigeria Q2 2022: Performance Overview

The second quarter of 2022 saw varied performance for the top consumer finance applications in Nigeria. Here’s a detailed look at the metrics for the top five apps, based on data from Sensor Tower.

The Secret To Money by Rhonda experienced fluctuating weekly revenue, starting at $15 in late March and peaking at $58 by the end of May. The revenue saw a significant dip to $1 by the end of June.

Wallet: Budget Expense Tracker showed a stable weekly revenue trend, fluctuating between $12 and $34 throughout the quarter. Weekly downloads peaked at 614 in early April, later dropping to 361 by the end of June. Active users remained relatively steady, ranging from 1.5K to 1.9K.

YNAB saw a notable revenue spike to $99 in mid-June, despite several weeks of no revenue. Downloads were minimal, with a peak of 16 in late April. Active users showed a gradual decline from 94 at the start of the quarter to 73 by the end.

Money Manager Expense & Budget had a relatively consistent revenue stream, peaking at $30 at the beginning of May. Downloads hovered around the 60-70 mark weekly, while active users remained stable around 1K.

Budget planner—Expense tracker showed modest revenue figures, with weekly earnings ranging from $5 to $18. Active users exhibited a downward trend, starting at 403 in late March and dropping to 277 by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.